British-born. Irish passport. German driving license. Swedish mortgage. Danish job.
Russian sweetheart. No idea.

I’m a copywriter by trade, art director by chance and leader by nature. Currently at Bang & Olufsen as Global Creative Director. Before this, I ran a creative consultancy out of Berlin, where I cracked concepts and copy for some stellar brands. Before that, I cut my in-house teeth at tech companies.

I’m the type of creative who loves strategy: before a big idea takes off, you have to know how to land it. I have a relentless need to find unusual angles into a piece of work. I'm also a big believer that brands, no matter how well-established or drunk on guidelines, need to get loose and explore often. Otherwise they’ll gather dust and blow away. Poof.

Are you lonely? Send me an email.
Are you boring? See my LinkedIn.
Are you at sea? Send a message in a bottle.