British-born. Irish passport. German driving license. Swedish mortgage. Danish job.
Russian partner. No idea.

I’m a copywriter by trade, art director by chance and leader by nature. Currently at Bang & Olufsen as Global Creative Director. Before this, I ran a creative consultancy where I cracked concepts and copy for stellar brands and agencies. Before that, I cut my in-house teeth at tech companies.

I’m the type of creative who loves strategy: big ideas can take off, but you have to know how to land them. I have a relentless need to find unusual angles into a piece of work. I'm also a big believer that brands, no matter how well-established or drunk on guidelines, need to get loose and explore often. Otherwise they’ll gather dust and blow away. Poof.

Are you lonely? Send me an email.
Are you boring? See my LinkedIn.
Are you at sea? Send a message in a bottle.